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Real-Time Customer Feedback Matters

Capturing real-time customer feedback is essential to make businesses run better but also a gesture to show customers that YOU care. Customer feedback should be captured at point of delivery or point of sale to establish loyalty and trust. As we can all attest, we want things faster and, as a result, expect superior customer service. If we do not experience the service we imagined, we will leave annoyed and frustrated.   Brand image is important especially when online platforms like Reddit are able to impact your reputation in very short order. Customers can quickly evaluate whether or not they…